Logo & Brand Identity

The brand positioning for this product ‘Uplifted’ is for anyone 21 and up looking to indulge in cannabis products in a discrete and convenient way. The original brand was not working well, so I re-designed the packaging. I changed the entirety of how the product is consumed to a powder THC drink. The idea behind this product is convenience. Instead of a liquid drink that ‘Powered by Sorse’ is I revamped it to be a powder packet that you can just add water to. {You will see the old product design at the end of the gallery slides}

McKnacks is a pop-up design inspired by vintage McDonald’s toys. This project consists of a 3-D rendered digital exhibit design, book design, and possible rendered collateral for the exhibit. This project was inspired by bringing a youthful joy back into adulthood. As we get older we all search for things to do that bring back nostalgia, and the hope for this pop-up exhibit was exactly that!

Designed a bold and dynamic logo for King MG Sports Management, capturing the brand’s essence of strength, professionalism, and elite athletic representation. The logo features a modern, sleek design with a regal touch, incorporating elements that symbolize leadership, ambition, and excellence in the sports industry. By balancing strong typography with refined visual elements, the final design ensures versatility across various platforms, from digital media to merchandise.

Jay & Kai Collective is a vintage clothing brand resell. The inspiration behind this project is different textiles of fabric being quilted together from different vintage gems.

A freelance project for a non profit that offers equine assisted therapy for all ages in the entire Twin Cities area. This project means a lot to me because I grew up with horses, and even went to the owner of this now non profit’s horse camp when I was younger. 

Junction Bike Co wanted a logo with Superstition Mountains since that is where their company is focussed. This is a textured image created in Illustrator with image trace tool and clipping masks!